Turn Your Competitors Into Your Allies

Five ways to increase sales by forging competitive alliances by Kim Gordon-

Some marketing pundits will tell you that your competitors are "the enemy." But those who think you have to "kill or be killed" to excel in business are on the entirely wrong track. Marketing never needs to be a blood sport. See the full article here

We can all benefit if we team up with the right competitors that can compliment our products

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